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Climate: Removing carbon as we grow our business

With Stripe Climate, we direct a fraction of our revenue to help scale emerging carbon removal technologies in just a few clicks. Join a growing group of ambitious businesses changing the course of carbon removal.

What is Branding? And Why is Important for Your Business

Branding is an essential part of the marketing plan that companies, businesses and organizations use to differentiate themselves from competitors and remain relevant in the minds of consumers. It is an important part of a marketing strategy because a well-established brand will show consistency and gain consumer trust. In this article, we discuss what branding is, its importance and the branding methods companies implement.